CTRL A is a nonprofit organization with the simple goal to make able gaming more accessible to those who need it. This campaign explored a variety of deliverables to make the nonprofit ready to expand. From a brand guide to a custom-made typeface, the designs of the company are based around gaming and showing who the organization is helping. The geometric design relates to the retro era of gaming. The designs feature a bolder type with a contrasting lighter font to show the hierarchy within each deliverable.